A personal philosophy of being nice and knowledgeable as applied to the workplace.
Category: Career
The other kind of content
In a nutshell, this is the content that helps you get from point a to point b. It's not sexy or memorable but is SUPER important. Way more important than that Yahoo article on Kylie Jenner's latest snapchat post.
Pinpointing the thing that I could not previously pinpoint
I've been working at my new job for almost seven months now. That's not very long in the grand scheme of things. Seven months into my former position and I was still struggling to understand the industry and slowly starting to figure out a corporate world that was much different from an agency world. It … Continue reading Pinpointing the thing that I could not previously pinpoint
Things happen when they’re meant to happen and not before
This post previously appeared on Happy by Design. Destiny shmestiny, right? Well, I'm a skeptic of just waiting for good fortune to fall in your lap. I'm a firm believer of going out and doing whatever it takes to work towards your dreams. And that if you just wait for things to happen to … Continue reading Things happen when they’re meant to happen and not before
Missing out on ConFab Central
To put it bluntly, this sucks. If you're going to ConFab Central, I'm jealous. Now let me go sit my pool of despair. Maybe there will be a cocktail waiting for me.
Approach with caution
Content strategy is a safe in-person topic. Creative writing? Not so much. Know the warning signs and stay to the right!
Exclamation points: The drunk uncle of web copy
Exclamation points are the scourge of web copy...leftovers from copy/pasted brochures onto poorly written web pages. Don't use them. Period.
Content Strategy or Content Marketing?
Almost a year ago, I had the great pleasure of attending ConFab Central in Minneapolis, MN. This year, I'm attending again so that I can attend workshops for more-experienced content strategists and also so that I can take my knowledge of content strategy to the next level. Does that sound boring to you? Well, then … Continue reading Content Strategy or Content Marketing?
What is your beef and cheddar? i.e. What is your product offering?
Since Arby's has cornered the market on beef and cheddars, I've decided to consider what my unique product offering will be...now that THAT one is taken. Writing novels, it is! What's your product offering?
Giving your work away for free
It takes a lot of guts to say, "Pay me for my creative expression." But really, that's what all creatives HAVE to do, at some point. But when is the right point? Do we all need to start by giving away our work in order to build a following?
